Behavior, Content, Money – 3 Things you should never give away for free!!!

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Ebert takes down BCmoney!

Posted by bcmoney on December 22, 2010 in Cloud Computing, E-Business, NoSQL with No Comments


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An early Christmas present or homework for the holidays?

A yay or nay from world-renowned film critic Roger Ebert (of Siskel & Ebert fame) carries alot of clout in the media world (both old and new). Once dubbed “the most powerful pundit in America” by Forbes Magazine in 2007, the full might of this almighty power was felt by our servers as they grinded to a halt on a staggering 200 Gigs of traffic in a little over an hour on December 8th, 2010.

A screenshot of our server stats below shows the extent of the traffic spike (almost 2500 unique visitors in the first hour):

Roger Ebert's backlink kicked our server's a$%

(UPDATE: Fortunately, our generous web hosts at HostOnNet were able to boost our maximum traffic and with a few tweaks, everything was back to normal.)
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BC$ = Behavior, Content, Money

The goal of the BC$ project is to raise awareness and make changes with respect to the three pillars of information freedom - Behavior (pursuit of interests and passions), Content (sharing/exchanging ideas in various formats), Money (fairness and accessibility) - bringing to light the fact that:

1. We regularly hand over our browser histories, search histories and daily online activities to companies that want our money, or, to benefit from our use of their services with lucrative ad deals or sales of personal information.

2. We create and/or consume interesting content on their services, but we aren't adequately rewarded for our creative efforts or loyalty.

3. We pay money to be connected online (and possibly also over mobile), yet we lose both time and money by allowing companies to market to us with unsolicited advertisements, irrelevant product offers and unfairly structured service pricing plans.

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