Behavior, Content, Money – 3 Things you should never give away for free!!!

BCmoney MobileTV

MobileMonday Toronto – Aka so begins Round 2 of the Search for Round 1

Posted by bcmoney on May 16, 2008 in Mobile with No Comments


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Toronto Skyline

Toronto Skyline (Photo credit: Bobolink)

BCmoney MobileTV was invited to present in Toronto at the year-ending MobileMonday event for 2008 (June 9th, 2008 at DuneDain Media).

The presentation, will be split into two halves. The first half will serve as an introduction to the Japanese Mobile Ecosystem with a focus on Mobile TV, while the second half will contrast the Japanese Ecosystem to our current (and by all reports, dire) situation in Canada. The primary goal of this presentation is to convince attending members of the Telcos, Developers, Mobile entusiasts and VCs alike, that BC$ offers the best possible solution for building a sustainable ecosystem of our own within North America.

A Q&A session and Hands-On Demos will follow the 12-15 minute presentation. After the presentation, we will also be making some big announcements about the future direction of BCmoney MobileTV.

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BC$ = Behavior, Content, Money

The goal of the BC$ project is to raise awareness and make changes with respect to the three pillars of information freedom - Behavior (pursuit of interests and passions), Content (sharing/exchanging ideas in various formats), Money (fairness and accessibility) - bringing to light the fact that:

1. We regularly hand over our browser histories, search histories and daily online activities to companies that want our money, or, to benefit from our use of their services with lucrative ad deals or sales of personal information.

2. We create and/or consume interesting content on their services, but we aren't adequately rewarded for our creative efforts or loyalty.

3. We pay money to be connected online (and possibly also over mobile), yet we lose both time and money by allowing companies to market to us with unsolicited advertisements, irrelevant product offers and unfairly structured service pricing plans.

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