Behavior, Content, Money – 3 Things you should never give away for free!!!

BCmoney MobileTV

They must think we’re stupid?!?

Posted by bryan on March 7, 2008 in E-Business, Mobile with No Comments

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iPhone, iPhone 3G and 3GS

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Apple today, announced that they will be teaming up with John Doerr, a wealthy venture capitalist from Kleiner Perkins Caufield & Byers, to establish a $100 million USD Venture Capital fund for iPhone entrepreneurs.


Wow, hurray… YEAAAAAAAAAH!!!!!!!!!!!!!!!!
SNAP-IT TO A SLIM JIM, FOR SHITS SAK E I’m gonna run out and buy an iPhone RIGHT NOW so I can start developing, WOOOOOHOOOOOO!!!!!!!!!!!!!!!


In an attempt to remain totally objective, this one almost hurts me its so blatantly obvious, but I digress, here are the details. Doerr, a longtime Apple fanboy and major stock holder has a vested interest in the sales of the iPhone. If he’s so into cool phones that are opening up their platform and connecting people, why didn’t he:

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BC$ = Behavior, Content, Money

The goal of the BC$ project is to raise awareness and make changes with respect to the three pillars of information freedom - Behavior (pursuit of interests and passions), Content (sharing/exchanging ideas in various formats), Money (fairness and accessibility) - bringing to light the fact that:

1. We regularly hand over our browser histories, search histories and daily online activities to companies that want our money, or, to benefit from our use of their services with lucrative ad deals or sales of personal information.

2. We create and/or consume interesting content on their services, but we aren't adequately rewarded for our creative efforts or loyalty.

3. We pay money to be connected online (and possibly also over mobile), yet we lose both time and money by allowing companies to market to us with unsolicited advertisements, irrelevant product offers and unfairly structured service pricing plans.

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