Behavior, Content, Money – 3 Things you should never give away for free!!!

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Coull.tv gets funded…

Posted by bryan on February 23, 2008 in E-Business, Web Services with No Comments


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Coull.tv is trying to innovate in the online video space and has secured a 7-figure 1st Round of VC funding.

Here’s a preview of what’s to come from their innovative object tagging method, which, ironically enough, we at BC$ have been working on ourselves for the past few weeks:

coull.tv
coull.tv
coull.tv
Find more reactive videos at coull.tv

This code should be MySpace compatible… so feel free to take notes.

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BC$ = Behavior, Content, Money

The goal of the BC$ project is to raise awareness and make changes with respect to the three pillars of information freedom - Behavior (pursuit of interests and passions), Content (sharing/exchanging ideas in various formats), Money (fairness and accessibility) - bringing to light the fact that:

1. We regularly hand over our browser histories, search histories and daily online activities to companies that want our money, or, to benefit from our use of their services with lucrative ad deals or sales of personal information.

2. We create and/or consume interesting content on their services, but we aren't adequately rewarded for our creative efforts or loyalty.

3. We pay money to be connected online (and possibly also over mobile), yet we lose both time and money by allowing companies to market to us with unsolicited advertisements, irrelevant product offers and unfairly structured service pricing plans.

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