They just don’t get it!!!
Hillarious post earlier this week from Marc Andreessen’s blog: pmarca…
Apparently ABC thinks we’re all idiots, as his headline reads.
Speaking of not quite getting it, a big announcement this week was Google’s long-awaited foray into Video Advertising (with both online and TV-based), pushing their (acquired) AdSense and (original) AdWords Contextual Advertising technologies. The impact these announcements will have on existing Ad models (and budgets) remains unclear. To us, the answer is clear, however. Looking back at our post on: “Pipes“, you’ll be able to have a much clearer picture of what we’re talking about, and working on.
4 Mondays…
Just 4 Mondays to go…
That’s right, just 4 to go between now and the Tokyo MobileMonday Peer Awards & Business Plan Competition, taking place on Monday, March 24th in Harajuku.
On Monday, February 18th, 2008 at the first official (non-shinnenkai drinking party that is) MobileMonday event in Tokyo, BC$ MobileTV was officially offered a position to speak at the Tokyo MobileMonday Peer Awards.
We consider this a great honor and will do our best to represent our country, our company, our idea, and most importantly ourselves.
During the competition we will be given the stage for a total of 3 minutes, with the objective of convincing the panel of judges that we are somehow worthy of one of the 3 spots to go to the final round for Asia-Pacific, which will ultimately decide who goes to Malaysia for the Global Mobile Summit.
We hope our new and by times *questionable* ideas will somehow be well received. The competition will be stiff, so we’ll be putting everything we’ve got into the Business Plan and Technology… expect LOTS of updates and changes over the next few weeks, but (sadly) few posts, while we focus our efforts on creating a truly innovative service that can realize our vision for online and mobile video.
Some good luck wishes, positive encouragement, or last-minute advice would be much appreciated…
For full details of the competition, check out:
http://www.mobilemonday.jp/01/2008/mobilemonday-tokyo-peerawards-2008.html
Coull.tv gets funded…
Coull.tv is trying to innovate in the online video space and has secured a 7-figure 1st Round of VC funding.
Here’s a preview of what’s to come from their innovative object tagging method, which, ironically enough, we at BC$ have been working on ourselves for the past few weeks:
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This code should be MySpace compatible… so feel free to take notes.
Media Censorship and the Internet…
Media Censorship by Country – Image via Wikipedia
Two things that may not necessarily play so well together: Media Censorship and the Internet (more specifically, the World Wide Web).
It is kind of shocking when you think about what type of content is readily available nowadays to men & women, boys & girls, children of all ages.
I’ve had the good… or… lets just say, fortune, of having grown up and lived out my formative years in the 80s and early 90s. This was a period where for the first time, widespread satellite distribution meant you get basically an entire continent’s TV programming (and eventually the most significant programs of the whole globe) live at your fingertips. Not exactly on-demand, but here the syndication concept tested in the 70s really saw a market boom, and through re-run programs broadcast at off hours, you could eventually find what you were looking for, if you were patient.
This was also a period when music came to the TV in a big way. Through the Music Video, the industry found a whole new outlet for “creatively” reaching their desired audiences. The Music industry enjoyed its newfound home with TV, and exploited their stay accordingly through MTV, creating a legion of fans and followers through a lot of hype, some moderately elaborate sets, and a few teen heart-throbs. All this created a cycle of watch-shop-buy, share with friends, repeat consuming which would last over a decade and fuel one massively over-sized market. For all intents and purposes this was an ecosystem, without the eco… buyers being the real pawns as the industry went through storage format after storage format (from vynil to 8-track to cassettes to CDs, all within the span of a little over a decade); each time requiring the “hip and with it consumer” to go out and re-purchase their entire collection on the new format I might add.
Some big headlines this week…
Well in case you missed it, some big, potentially industry-shaping headlines in the news this week. In the face of a recession investors are making big, often times bold stock move
English: Steve Ballmer at MIX in 2008. Français : Steve Ballmer à MIX en 2008. (Photo credit: Wikipedia)
s, and (dare we say) reminiscent of “Web 1.0″ Bubble Burst days, Technology stocks are once again at the forefront.
The recession couldn’t possibly have worse timing for social networking and the Web 2.0 digital media boon, as pockets tighten and Ad Budgets disappear. Seems like bad news as ComScore and BusinessWeek reports seem to indicate that users are growing tired of the increasingly aggressive advertising tactics being pushed by many of their online social networking havens:
Generation MySpace Is Getting Fed Up
BC$ = Behavior, Content, Money
The goal of the BC$ project is to raise awareness and make changes with respect to the three pillars of information freedom - Behavior (pursuit of interests and passions), Content (sharing/exchanging ideas in various formats), Money (fairness and accessibility) - bringing to light the fact that:
1. We regularly hand over our browser histories, search histories and daily online activities to companies that want our money, or, to benefit from our use of their services with lucrative ad deals or sales of personal information.
2. We create and/or consume interesting content on their services, but we aren't adequately rewarded for our creative efforts or loyalty.
3. We pay money to be connected online (and possibly also over mobile), yet we lose both time and money by allowing companies to market to us with unsolicited advertisements, irrelevant product offers and unfairly structured service pricing plans.