Behavior, Content, Money – 3 Things you should never give away for free!!!

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Why did I get LumLum’s iTunes list?!?

Posted by bryan on January 19, 2008 in Cloud Computing, Mobile, Multimedia with 2 Comments

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Wow… Apple… seriously. First they make yet another round of mandatory “security” updates. THEN, when I finally agree to make their stupid iTunes updates I lose my list and everything and end up with some random person’s? It’s not even in English… I mean, seriously for shame Apple, for shame…

Now, although I agree that there are tons of potential security holes in iTunes, this was obviously a thinly veiled cover-up for their new additions to enable the support of Movie Rentals in the iTunes interface. Luckily, I know this already though, because Apple finds it tough to keep a secret and all three of my main email inboxes were hit with notifications of the new Movies feature the day before the updates.

Well, I wish them luck, but I think they are going the absolute wrong way with these online Movie rentals. They should instead focus on finding interesting and innovative ways of maintaining and growing their existing dominance in Music downloads. How about using your power in this area to build a user experience that drives music sales back up again? It’s not that unlikely, just look at what innovative companies like, Napster, Pandora and SprialFrog are doing. The music market is not entirely dead, unless Apple just lets it continue to die its current swift death…

BC$ = Behavior, Content, Money

The goal of the BC$ project is to raise awareness and make changes with respect to the three pillars of information freedom - Behavior (pursuit of interests and passions), Content (sharing/exchanging ideas in various formats), Money (fairness and accessibility) - bringing to light the fact that:

1. We regularly hand over our browser histories, search histories and daily online activities to companies that want our money, or, to benefit from our use of their services with lucrative ad deals or sales of personal information.

2. We create and/or consume interesting content on their services, but we aren't adequately rewarded for our creative efforts or loyalty.

3. We pay money to be connected online (and possibly also over mobile), yet we lose both time and money by allowing companies to market to us with unsolicited advertisements, irrelevant product offers and unfairly structured service pricing plans.

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